41 years ago, Father’s Day became a national holiday. Yes, only 41 years ago, in 1972 — 58 years after President Woodrow Wilson recognized Mom’s with their own national holiday.
Our Director of Mobile, Isaac Mosquera (previously the CTO of Socialize) and Jon Rooney of Splunk discuss how Socialize and ShareThis utilize Splunk at the Interop conference in Vegas in a talk titled “Using Machine Data to Enhance Visibility and Gain Application Intelligence”.
Thanks in large part to Mothers Day and sharing related to Mom’s spiked significantly. Sharing trends surrounded gifts such as fashion & jewelry, sweets, flowers and of course the greeting card!
Facebook was the most popular channel for sharing about gift ideas, followed by Pinterest and Twitter. Sharing topics included specific kinds of jewelry and brands, recipes and floral shops.
The biggest states for sharing were New York where fashion & jewelry topics dominated; Virginia loved flowers, Louisiana where greeting cards for mom garnered the top attention and South Dakota desired sweets.
We hope everyone had a lovely Mothers day. Dad’s get their due this weekend — Happy Father’s Day!
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